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Building Trust through Data Security: Leveraging ISO/IEC 27001 in Marketing Strategies

Data is invaluable to businesses worldwide, encompassing customer information, financial records, and market insights. However, this reliance on data requires strong protection against rising cyber threats. Organizations often turn to ISO/IEC 27001, an internationally recognized information security management system (ISMS) standard. ISO/IEC 27001 offers a systematic approach to safeguarding sensitive…